With the right choice and successful deployment of an e-commerce platform, you can kill multiple birds with one stone: Build and optimize your customer base, gain new customers, attract the “sleeping” part of your target audience, and start tracking KPIs.

First of all, you need to find the most suitable system for your business. And here’s a better understanding of the industry giants’ stubborn billboards – Shopify vs WooCommerce vs Magento. Each of them is full of unique traits, strengths, and weaknesses. We’ll show you the details of each of these platforms so you can choose the right one for your business.

Magento

Magento is by far the most customizable e-commerce platform you can find. It was launched in 2007 and soon had 500,000 users. Magento offers two services, one is open source, which means anyone can sign up and create a website for free, and the other is a paid Magento Commerce package that offers all hosting services.

Magento currently has around 250,000 eCommerce websites, 10% of the one million eCommerce websites globally. Also, Magento Open Source offers a variety of extensions and templates. You can even edit the HTML or PHP code to show the specifics of your business.

Additionally, you can create multiple online stores with Magento and manage them through the admin panel. If many people operate your online store, you can assign different roles to developers, administrators, editors, and so on.

Magento runs on its new Magento 2 platform. They now have a cloud-based and on-premises enterprise solution as well as a widely-used open-source version. Magento is still the most powerful solution of the three and is best suited for complex B2B websites or international websites.

Shopify

Shopify was launched in 2004 when three enthusiasts decided to open a snowboard shop. In 2006 Shopify was named one of the most successful startups of the year. In 2015, Amazon closed its website and encouraged its customers to use Shopify.

With Shopify, you can have a working online store in 15 minutes. The platform is a subscription and starts at $ 29 for a basic package per month. It offers unlimited product creation, unlimited file storage, promotional codes, non-stop support, two administrator accounts, and much more.

Shopify offers one-click Google Analytics integration and has its app store with many extensions. Shopify also integrates with popular email platforms such as Open, Mailchimp and Pop-up Engines to collect email customers.

Besides, Shopify is a customized solution for small businesses. Even if you don’t have an online store plan, you can still find the right one for your business. With Shopify Lite, you can reach customers through popular web channels such as Facebook, Tumblr and Twitter. Customers can purchase products through Facebook Messenger.

WooCommerce

WooCommerce is a free, open-source plugin for WordPress developers. Today this online store is the most popular free solution for website developers. However, keep in mind that dedicated hosting is not included by default, and you will have to find it yourself.

Flaming websites such as Porter & York, EcoKitty, Apogee CE, and You have been created around this plugin. If we look at the statistics on the use of add-ons for the 10,000 most popular websites, the coverage is not the most extensive but still significant – every tenth online store is created in WooCommerce.

Suppose you choose this popular WordPress plugin for your project. In that case, there are thousands of fully customizable themes for this platform that come with a graphical editor and custom CSS, HTML or PHP codes, a simple list of products, bulk emails and Inventory. WooCommerce provide best solutions for making your content look attractive with the help of WooCommerce product video and images plugins that ultimately results in more conversion.

Magento vs WooCommerce vs Shopify | Which one to choose

Now to the main question: which CMS to choose between Shopify, WooCommerce and Magento’s endless battle? To dive deeper into the topic, we compare existing systems based on an essential aspect that defines the project.

  1. Ease of Use

If you’re looking for a simpler engine, Shopify has the most challenging user interface and functionality. You don’t have to write a single line of code to create an updated and accessible online store after a few evenings.

After Shopify goes to WooCommerce, this is great for those who have understood the basics of WordPress. The fact that the tool is completely free makes it even more interesting for inexperienced e-shop developers.

Magento is the least simple solution. Intervention with a platform without Internet programming capabilities is ineffective. In this case, it is best to choose from a range of engines with many custom templates to build the foundation for a competitive solution.

  1. SEO Effectiveness

It offers advanced SEO features with built-in analysis. It generates SEO-optimized URLs and meta descriptions, integrates automatically generated Google sitemaps into websites, automates partner programs and image enhancements and much more. In addition to these features, SEO can easily be tailored to your website’s needs if you have the skills required. A 2017 survey found Magento SEO ranked 100th out of 100. Use this Magento SEO guide to help improve your store’s organic ranking.

As the first e-commerce store, Shopify is definitely SEO optimized. The only problem is that there is not much room for customization. Some SEO techniques may be specific to your business, but you will not be able to follow them unless Shopify allows it.

With the plethora of add-ons and extensions available in WooCommerce, it offers a good level of SEO. Users can also customize the settings to their liking.

  1. Security

Shopify provides you with all the security resources. So you don’t have to worry about accepting or hacking SSL. Shopify gives you a built-in SSL certificate. SSL is a secure socket layer that usually gives you everything you need to protect your site and prevent information loss. Shopify’s built-in SSL ensures that there’s a small locked image next to your URL every time someone visits your site.

This certificate helps ensure security in the processing of personal data and payments made by consumers. Also, your customers can feel safe while browsing the website. Plus, Shopify is fully PCI-DSS compliant, so your website can accept all credit card payments under the latest guidelines. You can pay for your expenses directly by credit or debit card.

Unlike Shopify, you need to manage your WooCommerce store’s security as it is a standalone solution. You may need the help of your host provider to obtain an SSL certificate. However, WordPress is continually updated due to security and issues. The team constantly monitors and edits the code to minimize threats.

If you have enough developers and hosting services, security in Magento is not an issue. Security patches and timely notifications are released on an ongoing basis to keep merchants informed of security issues. Also, there are a variety of Magento security extensions. You can predict restrictions or block threats, strengthen passwords, search for changed files and vulnerabilities.

Are you looking for the best WooCommerce plugins to dramatically increase your store sales? Then this is the perfect place for you.

WooCommerce is one of the most sought after e-commerce platforms widely used to build online stores. WooCommerce is a free plugin that can turn your simple WordPress website into an attractive web marketing website. This makes it the first choice for many entrepreneurs. You need to install WooCommerce on your WordPress website and then configure it effectively.

Just a quick search for WordPress plugins reveals a vast selection that is sure to confuse you. The fact that there are many plugins available can make it difficult to check against the list. It will look like a needle in a haystack for sure.

To improve the WooCommerce feature in WordPress, you need to install the appropriate plugin or networks of plugins, both free and high quality, and make them much more attractive. With WooCommerce, you can instantly create the online store you have dreamed of.

Here are the top 10 WooCommerce plugins you need to start your online sales process and get promising results.

  1. WooCommerce Multilingual

If you are looking for many WooCommerce features that are not used in other typical online stores, check out WooCommerce Multilingual. Like the multi-currency add-on mentioned above, this add-on can help you better interact and generate sales from people all over the world.

WooCommerce Multilingual helps you translate your web pages by country. This plugin is widely recognized as the best language and translation plugin in WooCommerce. The plugin translates pages and products to allow you to enter into a transaction for non-English speaking customers.

  1. Product Variation Swatches For WooCommerce

Buyers prefer to buy from those who have the flexibility to choose an appropriate range of products such as colors, sizes, quantities, etc.

You can use this plugin to add product variants to your online store. Previously, there was a drop-down menu listing the available options. Samples of WooCommerce product variants have made progress in the traditional drop-down menu, replacing them with color samples. These color schemes can be round or square, and you may have seen them many times on popular shopping sites like Amazon.

  1. WooCommerce Stock Manager

With WooCommerce Stock Manager, you can manage your stocks centrally. You can use this plugin for a relatively simple inventory of products and varieties. The user interface is color coded to notify you when the stock price drops below a certain level. You can also filter products by category, type, inventory, etc. Also, the plugin helps you to export and import inventory data via a CSV file.

  1. Smart Coupons for WooCommerce

If you don’t know coupons, it’s time to start. The plugin is the best WooCommerce plugin for discounts and coupons. With coupons for WooCommerce, you can easily create multiple coupons and even save credits and email customers at once.

Coupons can easily be added to your WooCommerce shop. The plugin has everything you need to attract customers, such as coupons, coupons, credits, gifts, ads, and even offers. The plugin is intuitive and easy to use without a programmer’s need, which makes it the perfect choice. You can also create the same request. Also, there are many options for creating vouchers and discount banners.

  1. Enhanced WooCommerce Shipment Tracking

Shipping is another crucial factor for any online store that sells physical goods. With this shipping-based plugin, your ISP can connect multiple shipping companies from a single WooCommerce store and sync all relevant data to provide your customers with an easy and convenient shipping tracking environment.

  1. WooCommerce Memberships

WooCommerce membership is the best website for creating an add-on. You can offer members exclusive content in your WooCommerce shop.

It’s easy to use, and you can create different membership options for your users. For example, if someone buys kitchen utensils from your store, you can offer them free recipes as a member.

The plugin also has many customization options, as you can even see different benefits for different membership plans. So if you want to turn your corporate store into a member web, this extension is a must.

  1. Live Chat

Increase your sales by improving your customer experience with the WooCommerce chat platform. Live Chat is one of the WooCommerce plugins that you can use to add chat to your WooCommerce store. With the plugin, buyers can instantly search for questions from any store on the internet while browsing your store. The plugin can be customized according to the theme of your site. Also, the plugin is compatible with Google Analytics, CRM, other email marketing plugins, and more. The plugin also allows you to automate webchat responses using search robots.

  1. WooCommerce Multi-Currency

Most online stores now sell products worldwide. Therefore, it is recommended that you use several types of currencies on your WooCommerce website. This is where multi-currency WooCommerce comes in.

This plugin allows you to offer your customers a drop-down menu of currency options that you are ready to make. This enables them to pay for goods and services based on their location. It also helps increase your sales when you open more payment options to people.

  1. WooCommerce Google Product Feed

WooCommerce’s Google Product Feed plugin allows you to set up real-time feeds to provide product information to your Google Merchant. Whether you want to promote your products on Google Ads or use Google AdWords, this plugin is useful. Before your ad appears, you can choose what information to provide to the Google Merchant.

And your ads are always under your control as add-ons to your Google AdWords account. The extension supports over 50 different product functions and automatically fills in fields such as title, link and image.

  1. WooCommerce Product Reviews Pro

WooCommerce Product Reviews Pro is an extension that allows you to add product reviews to your online store.

Product reviews are helpful social testimonials and help customers make purchasing decisions. The plugin allows you to create Amazon-style reviews, display photos and videos as part of the review, and add your review questions to help our users.

If you have a WooCommerce store, you probably know the importance of inventory management. You probably also know the headaches that come with it. Fortunately, some tips and tools can make this important task a little easier and more efficient.

This article will tell you how to manage inventory in WooCommerce and how add-ons can help streamline the process to get the results you want without wasting all of your precious time.

Let us begin!

Why Stock Management is Essential for your WooCommerce Store

When it comes to e-commerce, your stock is your business. Leadership is critical, but good leadership can take your business to the next level. Proper inventory management means you know exactly what’s going on and what’s not, and you make that information visible to you and your customers. You can take advantage of other WooCommerce plugins as well, for instance, role based price for WooCommerce to engage your customers way better. Try to integrate as much plugins as they’re needed for your Woo store development.

Ultimately, this is how you can provide the best customer service by ensuring you have the products that your customers want. This helps to minimize losses due to harmful items in the warehouse. Good management helps you anticipate product needs and order exact quantities. In general, effective inventory management leads to higher profits and better results.

Tracking all but the slightest WooCommerce websites can be a challenge. Fortunately, WooCommerce has tools that make the process easier.

5 Best WooCommerce Stock Management Plugins

stock manager plugin

  1. ATUM Inventory Management for WooCommerce

ATUM is a free inventory management tool that allows you to track changes in your store for many products, prices, and more. The plugin has 10,000+ active installs and a 5/5 user rating, making it one of the best add-ons for warehouse management.

The add-on comes with a dashboard that contains all the critical information you need to keep your store running smoothly. You have complete control over your WooCommerce inventory and can manage it from a single panel.

  1. WooCommerce Stock Manager

Stock management in WooCommerce‘s style doesn’t have to be a headache. Just find the right tool, and you can improve your eCommerce store. WooCommerce Stock Manager gives you more control over your stock and product variables on a single screen. The WooCommerce Stock Manager plugin allows you to hide spreadsheets for ease of use and specify what information to display.

WooCommerce Stock Manager allows you to search your inventory history. Finally, with this WooCommerce inventory management program, you can export all storage data from your online store, modify the add-on, and import it back to your store via a CSV file.

  1. Smart Manager for WooCommerce

With this add-on management plugin, you can manage and save WooCommerce processing products, options, orders, and coupons at the push of a button. Smart Manager allows you to manage your store’s inventory levels using an Excel-style spreadsheet. This not only saves time but also simplifies the entire process.

In addition to the free version, the plugin also has a Pro version, which provides additional features such as updating bats, editing multiple posts on the web with one click, duplicate posts, and more.

  1. WooCommerce Schedule Stock Manager

StoreApps is a famous WooCommerce add-on developer who introduced another excellent solution for managing your store’s inventory with the WooCommerce Schedule Stock Manager. The plugin has over 20,000 active objects in its repository and is one of WooCommerce’s best inventory management add-ons.

You can manage the inventory numbers of your products and their variables on one screen. This not only simplifies warehouse management but also makes it faster and more efficient.

  1. WooCommerce Out of Stock Manager

Out of Stock Manager is a great inventory management solution developed by Vanquish for WooCommerce store owners, developers of amazing WooCommerce plugins like WooCommerce Aftership, WooCommerce shipment tracking WooCommerce customer managers.

This plugin allows you to create product inventory level threshold rules and set custom alerts to notify you when inventory levels fall below that threshold. If your team is a team, you can also specify multiple alarm recipients.

What Do WooCommerce stock management Plugins Do?

How does the WooCommerce stock Manager plugin help you manage your inventory and save time so you can focus on the things that matter most?

  1. Bulk Editing of Stock Items

Although it takes hours to change inventory manually, it takes a few minutes to complete the same task with the WooCommerce Inventory Management plugin. With just a few clicks, you can change prices, add discounts, and even add changing prices to thousands of products at once.

  1. Quick Calculations

With inventory management plugins, you don’t have to calculate your products yourself’ price and inventory changes. Calculations are done automatically in the background, saving hours.

  1. Add a Large Number of Products

Plugins also allow you to add a range of products to your store with a single click. All you have to do is load the information on paper, and the add-on takes care of the rest, no need to load the product set attributes and repeat the process for hundreds of other products.

  1. Export Data

Records management plugin export your data for analysis. You can make changes to it and upload it back to your site.

Conclusion

WooCommerce store management doesn’t have to be that scary; now, you can see what tools are available in the market. Always remember to find out if the software is for inventory management only or manufacturing companies.

As you can see, there are five different types of WooCommerce inventory management in the market to find the proper inventory management for your business.

Careful inventory management is an integral part of online business management. Unfortunately, the standard tools in WooCommerce are pretty simple. Fortunately, it’s under the control of WordPress plugins.

Finally, by following some simple best practices, you can make inventory management painless. The implementation of a proven WooCommerce administration add-on also helps. As a result, you will hopefully see more sales, happier customers, and more time devoted to other parts of your business.

Do you have WooCommerce inventory management issues? Let us know in the comments below!

Do you have an online shop and want to improve your conversion rate? For any online shop, placing an order is vital as this is where the sale ends. However, it’s also the move that has one of the highest cart abandonment rates. Research shows that nearly 70% of customers abandon their shopping cart and 21% of those customers abandon their checkout because the process was too long or complicated.

While there is no one-size-fits-all solution in eCommerce, the truth is that one-click checkout pages are better suited for most businesses. Users want to buy things quickly and easily, so one-click checkouts are very useful. The idea is to help customers shop as soon as possible to increase their conversion rates. Now, let’s take a closer look at how you can use WooCommerce One-Click checkout plugins to improve your business.

Why Use One-click Checkout Plugins

One-click checkout plugins have several benefits. Here are some key ones: It shortens the shopping funnel. This is convenient for buyers because they can fill the purchase form and buy things on a single page. Thus, the quality of buyers’ purchases improves.

It saves time. WooCommerce one-page shopping means fewer order fields, which saves time and makes customers feel comfortable. By simplifying the checkout, paying for one page reduces the abandoned shopping cart. As a result, customers are more likely to complete your purchase, which will help you increase your conversion rate.

When to Use One-click Checkout Plugins

WooCommerce’s default checkout page isn’t wrong, but you can take a step further to gain an edge over your competitors. When you adjust a payment, you can tailor it to your business and increase conversions. One-click checkouts are the perfect solution if you want your customers to make purchases as quickly as possible with as few clicks as possible. The idea is to minimize the time users spend at the checkout. This is especially suitable for stores that sell products that are not very expensive and do not require much customization.

Also, one-click checkouts are ideal for stores that sell digital products or goods that do not require a shipping address. Let’s take a look at some of the customization needs for the WooCommerce default checkout page.

Customizing WooCommerce default checkout page

The default page has limited configuration options because it focuses on bare bases. To further customize your checkout box, you will need to download and install additional items or update your WooCommerce payment with a custom code.

By their nature, plugins are more comfortable to use than adding custom code, as they are pre-designed templates that are easy to download, filled with your data, brand logo, and content, and get up and running quickly. Plugins also need little support because they are managed and updated by professionals. They do not require coding experience, as most use a user interface with field editing options.

The downside of addons is that you limit yourself to what the addon is for and its capabilities. They don’t need coding experience, but you also can’t configure with the same controls you get during coding. Coding requires understanding but offers more flexibility for customization.

How does it work with two modes?

1) One Click buy with Checkout Page redirection

WooCommerce One Click Buy, Checkout Redirection Mode has buttons on the Shop, Category, and single Products pages where the user can click on any item added to the cart. They will be directed to the checkout process.

2) One Click buy with Popup Form

With WooCommerce One-Click checkout, the second mode of checkout can display a popup form to fill in your details and make a purchase. The popup form displays product information.

One-Click Order or WooCommerce Order

On the settings page, you have the option to choose a one-click form that allows your customers to add a one-click order entry, or you want to add a WooCommerce Order to enter as well.

Notification on Order Submission

You can also send an email to the administrator and the customer a WooCommerce subscription note and order confirmation with this one-click.

Smart ways to use the one-click checkout

Broadly there are three ways:

1) On your website

Set a one-click checkout directly to the “call to action” button. Thus, if the customer has previously chosen Stripe as the payment method and clicks on the CTA, he will pay directly.

2) In emails

You can also send customers a one-click checkout link asking them to buy a great product. After the customer clicks on the link in the email, they will be directly verified and paid.

3) With discounts

You can also find out discounts and coupons with one click at the checkout because online store owners give their customers many store credits, values, etc., for customer satisfaction. We’ve seen that one-click checkout can accommodate that as well.

Sell More with Simpler Checkout

In general, a one-click checkout helps users save time by reducing funnel steps, making it more convenient, and increasing conversions. The best way to take advantage of these benefits is to use the best WooCommerce one-click plugins. All solutions are great, so choose the right one for your business according to your needs.

On the other hand, if you have a small shop with few products, the one-click free version of Checkout Suite can be a great alternative. WooCommerce Direct Cash is the best choice for value for money and features. Whether you have a large or small store, this plugin includes the one-click purchase and quick purchase button features and many features that take your store to the next level. Even better, it has a free version and premium plans for those who want more advanced features.

Are you using any one-click checkout plugin? How’s your experience so far? Let us know in the comments section below!

Instagram is one of the most popular social networking platforms today, with over 1 billion monthly users. This is probably a great opportunity for retailers and brands to use this set of users.

However, it’s not that easy to establish your Instagram presence and gain more followers all of a sudden. It’s a process that takes time, but with a little help, you’ll see results faster. Here are 7 tips to get more Instagram followers that are authentic and relevant to your brand.

  1. Use Instagram Reels

If you haven’t shared your Instagram reels yet, you could lose a huge chance to get Instagram followers.

Because Instagram Reel is available for everyone to view on the New Rolls tab (assuming the roll is shared from a public account), users who don’t follow your account can discover your content.

Sharing a reel on your page and on the page Reels is an incredible way to increase your coverage much more than your followers and possibly become viral.

There are also many creative ways to use Instagram reels for your business – we’ve seen companies use them to share tips and tricks, such as making videos, behind the scenes, and more.

This means that companies are still underused on Instagram reels, so it’s a great time to jump on the wagon when the competition is still down!

  1. Optimize Your Profile for Search

Optimizing your profile for search mainly hacks unused Instagram to increase the number of your followers – and you should definitely try it in 2021!

With a recent Instagram announcement, English-speaking users in 6 countries can search Instagram by keywords. This is a huge game changer in the app!

Previously, when users searched for exercises at home, the hashtag or accounts with the words “training at home” in the username were added. Posts with titles, names or biographies training at home should now appear in the search, even if there is no hash sign in the post.

With this change, it’s even more important than ever to optimize your username and resume search.

If you want to organize and optimize your Instagram captions for search, you can schedule your Instagram posts before Later!

  1. Create A Branded Hashtag

A special, custom or branded hashtag allows you to basically create your best content collection. If a potential follower finds you with another well-targeted tag, they’re more likely to follow up after viewing your main posts.

You may also want to consider creating a branded tag for each of your Instagram marketing campaigns. In some cases, this is a better option because it often sounds less ad-proof than using a more specific product for your business, such as a business name.

Campaign tags are used by followers, who then grab the attention of their links. If they have the same interests, they may start following you.

  1. Optimise Your Captions

Captions in your Instagram posts give you the opportunity to engage your current audience and even encourage them to direct you to their friends. Why not take advantage of this opportunity?

You can do a lot with your Instagram images, like tagging people, asking questions, starting conversations and more. The more you encourage your audience to comment, the more likely they are to invite their friends to join the discussion.

You can also offer discounts or offers based on their requirement use WooCommerce pre order and ask your followers to tag their friends and advertise the offer. Also don’t forget to tell the story behind the image or video you share as it becomes more relevant

  1. Convert Your TikTok Audience into Instagram Followers

Looking for a unique way to get Instagram followers? TikTok could be the answer.

Thanks to TikTok’s unique algorithm, everyone can go viral on the platform and create a large follower.

Add to that the fact that you can add a link to your Instagram account from your TikTok profile, and you have a winning combination to drive traffic to your Instagram account and maybe even capture some new followers.

The first step is to link your Instagram account to TikTok – start by opening a TikTok profile and tap Edit profile. Now tap Instagram and add your handle. Give TikTok the right to access your profile information. And here it is! Visitors to your TikTok profile will now see a link to your Instagram account directly above your resume.

If you’re talking about your TikTok biography, why not use this space to direct visitors to your Instagram profile?

Another great strategy for getting TikTok Instagram followers is to bully your Instagram content into videos.

  1. Go Live on Instagram

 

following on instagram

Video is the future of Instagram – and Instagram Live is perhaps one of the best ways to use video to increase engagement and followers in 2021.

Instagram Live is a completely unedited video stream that your followers can set up and interact with – meaning your audience can comment and ask questions in real time.

Tone brands jumped on the Instagram Live track, especially in connection with the change of homework in 2020.

The content options are endless for Instagram Lives. You can arrange weekly shows, games and tournaments, website seminars, tutorials and more. And now you can increase sales with your products.

  1. Create a Viral Instagram Challenge or Game

From #FliptheSwitch to the #Bashtube Challenge, 2020 was the year of games and social networking.

Influencers and brands have understood the power of Instagram’s viral challenges and games, especially to create brand awareness and increase your traceability.

Another way to increase your traceability? Get creative and host your own Instagram game! Consider turning your Instagram game into a branding series that you force once a month, every two weeks, or even once a week.

And later, you can spend more time interacting with your audience later by planning your Instagram challenges and games.

Last Words

The importance of continuity on Instagram cannot be denied. By following a regular poster schedule, you are basically informing your followers what to expect from you. This will create a consistent experience for your audience.

More consistent posting can also help engage your Instagram. If your followers expect you to post, they are more likely to engage with and interact with your content.

Let us know if you have any additional strategies for getting Instagram followers in the comments!

Video is the most convincing way to engage consumers, especially those coming from mobile phones. Create high quality videos, and even the best players in the industry you compete against will push your content to the top of user streams.

Even better, using these videos on your website will increase conversions and AOV.

88% of business owners and shopkeepers surveyed said product page video increased conversions. 69% increased the AOV of video sites on product pages. Consumers 64-85% are more likely to buy a product after watching a video.

Can use videos in various ways: showing you how to use your products, sharing your corporate culture, advertising an upcoming contest or product, or raising awareness of a goal you support.

Videos on Product Pages

Product videos are a great tool to show different ways buyers can interact with your products. You can create product videos that serve a variety of marketing purposes, such as:

  • Lifestyle videos that show the product in action (the model you’re selling a suit to, a cyclist using your tools on the freeway, a chef creating a treat with your cooking products)
  • Tutorial videos showing how to set up or use a complex unit
  • Product reviews and testimonials hosted on YouTube
  • 360 ° views of your product in video format, instead of using alternative images
  • For more ideas on how to tell a story through a video, check out our blog post for company information.

Adding Videos from the Admin Area

You can add YouTube videos to the product page by editing this product in the admin area. Please note that the YouTube Video Management section only appears for existing products; if you are creating a brand new product, you must save it before viewing this section.

To add a video to a product:

  1. On the Product Change page, scroll to YouTube Video Management and click Add.
  2. Enter a video link in the YouTube video link field, for example, http://www.youtube.com/watch?v=4dkPbs5-GlY (note that the software may truncate or rewrite the URL).
  3. Enter the text you want to appear below the video in the captions field.
  4. Click the Add button.

Your video thumbnail will now appear in the YouTube Video Management section. You can add up to four videos to this section, if necessary, and then drag the videos’ thumbnails until they are in the order you want to view them.

Scroll up and click Live View to see how the video appears on the storefront. YouTube videos that you’ve uploaded to your product page will appear on the Description tab under any text you enter in the Description field.

To change the URL or title for a video, go back to the Manage YouTube section of the product edit page and click Edit below the video thumbnail. You can change the link and label in the Edit Product Video pop-up window. Please note that the YouTube video title will still appear in the built-in player, in addition to any subtitles you add.

If you want to add videos hosted on websites other than YouTube, you can use Easy Editor to embed third-party video code.

The Goal of eCommerce Video Marketing

Before you start recording your first video, it is essential to understand your goals. What exactly are you trying to do with eCommerce videos? This defines your approach and will help you create a video that will help you achieve your goals.

There are many reasons to use video marketing, but there are three main areas: education, awareness, and sales. Videos can be used to educate potential customers about your product. This is especially important when selling offers unique benefits that cannot be found in other options. This is even more important if your product is high tech and needs additional explanation.

Video ads are a great way to increase awareness of your product. Videos are a great way to grab a potential customer’s attention, mostly when you’re selling something new or unique. Videos are made for passive consumption. Even someone who isn’t looking for what you have to offer may passively watch a video that might grab their attention.

Ultimately, product videos are all about sales. They measure your video’s ROI by increasing the sales that they generate. Done right, product videos increase sales. About three-quarters of consumers are more likely to buy something online if they first watch a video explaining it.

What are the main types of product videos?

Product Demo: Show your product in action by demonstrating its features and benefits. If establishing how to use it is not practical, show the product from different angles and add a close-up.

Explainer Video: Demonstrates how to use, customize, or best use the product. This may include installation and configuration, and product features and benefits.

Story: Shows the benefits of a product in the context of a person’s life and work. Stories are a powerful way to help people showcase your product as part of their lives.

Video Advertisement: Any of the above could be an advertisement, but some eCommerce videos can be used to convince people to buy a product.

Promote your Product Videos

The most obvious place to start spreading your eCommerce videos is on your website. They can be used on landing pages to generate more profound interest in a product. Or they can be placed on product pages to help customers make their final decision. If you sell on a marketplace like Amazon, you can post your videos on product lists.

To get your message across, you can also include your eCommerce videos in the messages you send to your mailing list. Selected videos can be directly linked to a dedicated landing page to direct potential customers now to where they can make a purchase.

Ecommerce videos are also perfect for your social media promotions. Videos can be posted on all social networks like Facebook, Twitter, Instagram, and Snapchat.

For even more significant impact, a small investment in paid online advertising can go a long way. Online video ads can be purchased on the Google Display Network, Google Marketing Platform, Google Ad Manager, YouTube, Bing, and even streaming services like Hulu.

Last Words

If you want to reach the largest possible number of leads, make sure everyone can get your messages. Adding subtitles to your videos can make them easier to find by improving your SEO. We can create subtitles to make your videos more accessible, more comfortable to share, and visible to people who can browse the web with the sound muted.

It’s essential to thank your customers whether you own a traditional store or an online store. If customers are happy with your friendly, grateful message, they will likely return to your store for a new purchase or share the services they purchased from your store with their family and friends. Wow, that means you’re getting free marketing from your customers. Sounds great, doesn’t it?

If you are in control of a WooCommerce store and want to increase sales, then you should consider the importance of amazing WooCommerce plugins like Role Based Price for Woocommerce, thank you pages, etc. This is also why we’re here to help you fully understand the thank you pages.

Before we get into the features, functions, and customizations, let’s first give you a clear definition of the WooCommerce thank you pages.

What is a Thank You Page in WooCommerce?

The WooCommerce thank you page, sometimes called the “Inbound Order” page in WooCommerce, is the page your customers see after submitting the form. Thank you page URL is in standard format …/checkout/order-received/…

Regardless of which product your customers have ordered, WooCommerce forwards them to the same thank you page as usual. But for some reason, many more store owners are creating their thank you pages for every product in their WooCommerce stores.

The function of a Default WooCommerce Thank You Page

The primary function of the standard WooCommerce Thank you Page is to thank your customers and display the details of a previously placed order. As shown in the figure, you can see that it often has four main parts, including:

Thank you Message: First, send a message to your customers, thanking them for ordering in your store. Often it is “Thank you. Your order has been received”.

General information: After you have thanked you, the page will display the order number, order date, email address, total cost, and payment method.

Order Details: This part contains product names, specific prices for each product, shipping cost, payment method, and total price.

Address: The customer’s invoice and shipping address are displayed here.

Customized WooCommerce Thank You Page

In addition to these standard elements, you can add some other cool pieces by customizing the WooCommerce thank you page:

Notification of what will happen next: For example, you can inform them that they received a confirmation email or phone call. Or tell them the status of your order: “Your order is being processed. You will receive a confirmation email shortly”.

Call to action: This is the most rewarding part of finding a way to encourage your customers to do what they want the website to do. For example, introduce them to popular blog posts on the website, direct them to a special offer, related product, or service, or ask them to share some social media.

In general, it will have a lot to do with a custom thank you page. That way, you get up-converting to thank you pages instead of the usual WooCommerce thank you pages.

The Thank You Page as a Marketing Tool

Research shows that reaching a new customer is five times more expensive than getting an existing customer. And existing customers can spend up to five times more than new customers.

Why is this?

The customer who just bought from your store is in perfect shape. This is when the customer is high; he feels optimistic about your store, so he gets your marketing messages.

Thank you for using this page as a marketing tool:

  • Increase sales
  • Build trust
  • Save yourself time

WooCommerce custom thank you page components

Let’s look at some of the elements or items you can add to your thank you page to make it a more effective sales tool.

  • Coupons

Offering directly to a new customer is an excellent sales technique. The customer already feels optimistic about your products (you know this because they just bought from your store).

So in some stores, they may impress the offer to go back and make a new purchase. Also, WooCommerce discounts are a well-established advertising method.

And by using WooCommerce coupons, you can make sure that the use of coupons is limited. Therefore, the new coupon code can only be used by the customer. And you can also set the maximum usage.

  • Cross-sells

Cross-selling is a method that WooCommerce encourages customers to buy more products based on the content of their shopping cart or order.

Adding cross-selling to a website (especially if you’re also offering a coupon) can be just an extra boost a customer needs to go back and buy this thing.

In WooCommerce, you set up cross-selling for a product – so cross-selling tips on your thank you page would help your customers.

  • Custom content

Thanks to the page, you can add custom content for several reasons. These include:

  • Boarding
  • Support information
  • Delivery time
  • Return information
  • A personalized message to a customer who welcomes them to your site

Because the WooCommerce Thank Pages plugin uses WordPress posts, you can add any custom content, including text, images, and videos.

  • Downloads

It is sometimes said that the experience of buying products to download from the WooCommerce store can be a bit flat. The thank you page is the perfect place to fix this – providing the customer with more information, download links, and inbound instructions.

  • Shipping information

Have you ever bought anything from a store built for Shopify? They have a very decent thank you page that includes a Google Map with the customer’s shipping address.

In addition to providing visual satisfaction, it increases user confidence. This may seem like a relatively small detail, but such things add up, sending customers positive signals about your store and products.

End Note

As the world’s largest online retailer, Amazon knows a few things about selling products. Among other things, they encourage customers to share their new purchases through a thank you note.

It has long been a fact that we tend to rely more on our peers’ recommendations than on any advertising or other advertising.

Seeing the tweet or Facebook posts of friends who are proud of new online purchases is a great way to attract consumers to your site. And indeed, users referred to by social networks are 71% more likely to turn into a paying customer.

WordPress plugins are powerful tools that integrate with your WordPress installation to extend the functionality of your site. They offer a range of features related to security, search engine optimization, social media, customization, and more. Most of the popular features started as independent plugins and were eventually added to the platform as a feature.

The reason that plugins are developed independently, you have little control over their quality. They have been known to be the cause behind many heartburns for years. Problems range from poor development, lack of support, or inconsistencies with your version of WordPress or other plugins and themes.

Therefore, it is important to make the right decision when choosing a plugin. Let’s take a look at some key points when looking for WordPress plugins.

  1. Examine Your Needs

Before looking for a plugin, it is essential to determine what to expect from the plugin. Sit down and write a list of exactly what you are looking for. This simple step can save you time and money with a plan.

  1. WordPress Security

Choosing a poorly coded plugin can have serious consequences. 22% of WordPress websites have been hacked due to additional security issues.

One of the easiest ways to protect yourself from security issues is to check that the plugin is up to date. Select plugins that have been updated for at least two months and that have the latest version of WordPress installed.

  1. Check out the Changelog

The plugin not only shows if security issues have been resolved but is also an excellent tool to understand what you’re getting with a plugin.

The changelog shows which features are added with each update. In general, the great success in the changelog means that plugin developers adapt to their customers’ needs and actively strive to improve the plugin.

This makes it easier to get the features you want from the plugin, as with little progress on their to-do list.

  1. Free versus Premium

When looking for plugins, you might get confused between free and premium plugins.

Free plugins are ideal if you’re looking for an instant financial investment. Depending on your needs, some free plugins can give you precisely what you are looking for. Most of the unlocking features also offer high-quality version upgrades.

On the other hand, premium plugins have many advantages. High-quality plugins are still compatible with newer versions of WordPress. They also have many other features that you can use to customize your site.

If you care about the price, most premium plugins are relatively cheap. And you’re more likely to help developers release a better product.

This means that their security is checked frequently, and they are usually updated more often.

  1. Support for your Plugins

Premium plugins also provide ongoing support from developers working on improving plugins. Good support means that the customer can ask questions and get answers relatively quickly.

Free plugins assist in the WordPress Support Directory forum. While this support may be enough to fix some issues, it isn’t as personalized as support for premium plugins.

Support also means getting help if something goes wrong. This help can be invaluable if a security issue is found in the plugin. Support for high-quality add-ons also means that the developer logs in to your site to review your problems. It’s not available if you have a free add-on.

  1. The reputation of the Plugin Developer

Before making a choice, it’s essential to consider the plugin developer’s reputation and other plugins. You can find out by looking at the reviews of these plugins and how often they are downloaded.

If a developer has a strong track record and makes the right products, some of their add-ons are likely to be good. Extensive support, security, and the developer’s reputation also go hand in hand.

Best WordPress Plugins

Are you a new WordPress user? Still not sure which plugin is best for your WordPress site? Below we have four of our favorite plugins for various functions. Have a look:

  1. SeedProd

SeedProd is the best for WordPress drag-and-drop page builder. This allows you to easily customize the project of your website and create custom page layouts without writing code.

Business owners love this because it allows them to create completely custom landing pages in minutes without hiring a developer.

You can choose from over 100+ beautifully designed templates, or create a wholesome custom layout from scratch with its easy-to-use drag-and-drop WordPress page builder (no coding required).

There are pre-made templates for landing pages, sales pages, thank you pages, web page registration pages, upcoming pages, maintenance mode pages, 404 pages, and more.

SeedProd is equipped with an intelligent design system, so you can save time by reusing elements instead of repetitive work. You can define color schemes, save font combinations, page templates, custom blocks, sections, and more.

It has all the blocks and features you’d expect from a powerful page builder, such as subscription forms, communication profiles, counting times, contact forms, buttons, various content blocks, and more.

It also includes built-in order management and seamless integration with third-party email marketing services and CRM programs.

  1. PushEngage

PushEngage is the best push notification plugin for WordPress. Browser push notification technology allows you to send targeted messages and advertisements to your website visitors.

We use push notifications in conjunction with our email newsletters to increase customer loyalty and website traffic. Push notifications are consistently among the top 5 traffic sources for WP beginners.

PushEngage has all the powerful features like drip campaigns, A/B testing, dynamic user segmentation, subscription reminders, powerful analytics, target tracking, and much more.

Ecommerce websites can automatically trigger shopping cart exit notifications, price drop alerts, inventory alert notifications, and more.

For bloggers and publishers, new blog post notifications can be automatically sent to all of your subscribers.

PushEngage works seamlessly on all website building platforms including WordPress, Shopify, BigCommerce, and more.

They have a PushEngage WordPress plugin that makes it easy to enable push notifications on your website.

The best thing about PushEngage is that they DO NOT sell your data like everyone else in the field.

  1. WooCommerce

WooCommerce is the most popular eCommerce plugin for WordPress and is used by over 4 million websites.

WooCommerce is by far the best plugin for selling anything. It integrates seamlessly with WordPress and gives store owners and developers complete control. You can sell both physical and digital products, customize multiple options, sell online, and offer membership. With WooCommerce, the choices are endless.

Over the past few years, WooCommerce has established itself as the most dominant eCommerce plugin for WordPress. There is even a WooCommerce ecosystem with WooCommerce dedicated hosting, WooCommerce themes, and WooCommerce plugins.

This plugin offers many different shipping and payment options and is fully customizable to your brand. WooCommerce is also designed to help find the perfect WordPress theme storefront for your eCommerce store.

One of the best plugins of WooCommerce is the Woocommerce Private Store.

  1. LiveChat

LiveChat Inc is the best live chat support software for business and eCommerce websites. It’s very easy to use, and it allows you to quickly add a chat to your WordPress site.

It has lots of customization options and comes with a mobile app so you can provide live support.

It integrates with existing support software, CRM, email marketing, and other tools. Most importantly, it loads quickly and has a great user experience.

The LiveChat team has also created ChatBot.com, the best AI-enabled chatbot. You can use it in conjunction with LiveChat to ensure your users always get the fastest AI + human response.

That’s all

Choosing the right plugins for your WordPress site is key to your site’s success. By listing your features, researching the plugin you want, and exploring what others have to say, you surely find the right one for you.

We are living in the age of digital marketing. Today online shopping has become a real necessity. The development of multiple eCommerce platforms has given business owners an excellent opportunity for online working. WordPress, Magento, Joomla, Shopify to WooCommerce, or Zencart are a few of these.

To build an online store on this plethora of platforms isn’t hard but to manage and run it consistently is a daunting task, mainly when the competition is fierce. Developers of these platforms are developing more and more extensions or plugins to assist you in your business growth. Woocommerce Name Your Price plugin is one of the beautiful developments by WordPress developers that allow you to be flexible in how much you charge for your products – to such an extent that you let your customers define their price.

There are several common business mistakes that many businesses make, particularly when they start their new online stores. These small mistakes can harm your business growth. You can avoid these mistakes before building your start-ups if you’re aware of these usual small mistakes. You can save your time and energy that more than half of eCommerce businesses fall victim.

This article will provide you a detailed discussion of 5 small common e-commerce mistakes by avoiding which you can become a successful online business owner from the very beginning.

 

  1. Lack of a proper plan for targeting

To start any business first thing you need is an idea or strategic plan. If you fail to make a successful business plan outline, it’s very mean you are not interested in building your own business. To develop your eCommerce site, you don’t need a formal strategic plan but a simple strategy to proceed and achieve the specific targets you set. You need not have much technical know-how as well.

It would be best if you had a simple business outline consisting of your targeted customers and the products you will sell. You are required to be aware of the emerging market trends and customer demands. And what you will sell to them and what customers are willing to pay for the products offered by you. Woocommerce Name Your Price plugin is the best woocommerce plugin that allows your customers to define their prices.

  1. Choosing the Wrong Ecommerce Platform

Today there is a plethora of e-commerce platforms. It up to you to choose the right one you think is fit for your business. Another usual mistake made by e-commerce business owners is that they choose the wrong eCommerce platform. To select the wrong eCommerce podium, break your e-store within a short time. The medium explains how you can display your items and categorize them, how to attract users, how to sell your products, and set price mechanisms, including your payment gateways.

You can avoid this common small business mistake by choosing the right and full-featured eCommerce platform fit for e-commerce business. It will assist you to boost your business and make rapid progress. So take your time and explore different platforms and understand their offerings before you make your choice.

  1. Low Website Security

Low website security is also is a big mistake made by online sellers. After choosing the right platform, the next thing is trust. Trust is the life force of an eCommerce store. 18% of online buyers say they’ve abandoned their cart because the e-commerce store was not trustworthy. Because of security risk, they did share their credit card information.

Put clear trust indicators on your online stores to build the confidence of your customers in you. Failing to put this, many online stores lose their credibility and fail to make their strong customer base. Buyers need the reassurance website is secure and will protect their sensitive data. Ensure that your eCommerce site has SSL encryption for online payments or trust badgers from different payment gateways such as Payoneer and PayPal to boost your buying confidence.

  1. Hiding Product Details and Information

Hiding product details and information is the fourth big mistake made by e-commerce retailers. They hide many product details like the ingredients of the product, refund or discounts, delivery charges, etc. Most of the time, they post information about their products and their uses.

Sometimes they do it to give surprises to their customers. But they get surprised in reaction when customers leave their sites without purchasing anything. Buyers feel tricked down when they have to pay more and did not know about the product. To sell and mainly to buy something is a straightforward activity, especially in shipping and prices.

By avoiding this usual small mistake from the very beginning, you can get substantial customer traffic on your site. Woocommerce Name Your Price plugin is the best you offer your customers to make their prices about your products.

  1. Bad SEO Strategy

To work successfully in any market, you are required to know the recent trends of that market. To run your e-store persistently, you have to make the SEO a top strategy of your business plan. Search engine optimization or SEO is the lifeblood for eCommerce websites. SEO involves studying the competitors in the market and knowing about the keywords or keyphrases they are using to rank their sites high on the first page of search engines.

Without formulating your proper local SEO strategy, you cannot beat your competitors. Most of the online businesses avail the services of professional SEO experts to achieve their targeted goals. Best SEO strategy means a strong customer base. So go and find the best SEO optimizers to rank your site at the top in search engines.

Wrap Up

It is an old proverb that it is always better to learn from others’ mistakes than your own. I hope this article will help you find online business sellers’ mistakes and learn from them to start your won e-store without falling victim to them. Choose the right and famous platform like WordPress to build and sustain your eCommerce site. Woocommerce Name Your Price, WordPress plugins, allow your customers to define their prices and discuss products in detail. More facility to customers means a strong customer base. Give positive, get positive. Good Luck!

Digital marketing is an approach that encompasses all marketing techniques and strategies through an online platform. This marketing approach is also defined as the summary of all marketing activities of a product or service depending on the various internet platforms. As technology and innovation gradually expand, different business areas are taking a digital approach to their market activities.

This market-based approach is based on different views or preferences, niche conversion rates, and related content. In addition to the web platform closely linked to this particular marketing strategy, it also includes mobile applications, instant messaging, electronic billboards and other stations.

Importance

By gradually increasing the awareness of social networking sites with other online platforms, customers and customers can connect progressively to social media almost around the clock. From a business perspective, this is an excellent opportunity to focus on prospects which is sure to change the company’s results and reputation. As a result of technological development and the gradual increase in competition in the market, companies large and small began to digitalize to increase their success.

The explanation for the implementation of such a marketing segment in almost all sections is only its efficiency and effectiveness. Here are some reasons why businesses do Internet marketing:

  • Effective control of customer relationships through various channels
  • Efficiency of the customer loyalty process
  • Target potential customers precisely according to their interests and preferences
  • Handy and communicative platform for solving customer problems in a short time

Hence, interest in digital marketing is gradually increasing as standards for job opportunities are set. Thanks to market provisioning, the job market is growing day by day, resulting in a considerable increase in career opportunities not only for college students but also for a student. From a professional standpoint, this online marketing course will be real propaganda for students and professionals alike.

World Going Digital

Gone are the days when a business could survive without a web-based presence. No matter what the product or service business is, digital market trends cannot be ignored. To be competitive in this dynamic world, companies are adopting various digital marketing trends such as artificial intelligence, data marketing and voice search optimization (VSEO). An excellent example of artificial intelligence is chat rooms, which use instant messaging to communicate with customers or website visitors in real-time, day and night. Isn’t that interesting?

Another growing market trend is video marketing. Get more engagement by posting videos or live streams on Facebook, LinkedIn, Instagram or YouTube. Hence, video optimization becomes more important. Other growing trends are in marketing, visual search, social commerce, augmented reality, ambient technology, etc. However, SEO still dominates content marketing.

A Career In Demand

The explosive growth of the digital marketing world and the urgent need for companies to implement it have called for digital marketing professionals and agencies. To remain relevant to the industry, companies outsource digital marketing services to keep pace with digital market trends. This is because brands need to reach their target audiences when using advanced proprietary strategies for marketing to be effective.

The more companies want to remain relevant and competitive in the digital market, the greater the demand for qualified and experienced professionals in digital marketing. Digital marketing is a great career choice for anyone looking to be at the forefront of this tech revolution.

Needs & Career Roles

A strong brand image can be created online through creative marketing strategies researched by digital marketers. In the digital space, digital marketing professionals engage in a variety of activities to ensure the brand is present on the web. This includes content, blogs, articles, research, newsletters, SEO and more. Or attractive photos, videos, infographics, etc.

Professionals identify the target market and develop a robust strategy based on their product or service. This can be important for any company to ensure that competitors dominate and thrive in the industry.

Digital Marketing offers many specializations like Digital Marketing Strategist, SEO Analyst, Email Marketer, Social Media Specialist, Website Content Manager, Google AdWords Specialist, Ecommerce Specialist, and others. This area offers a wide range of career opportunities. You can also build your store with WooCommerce, and it’s amazing and the best woocommerce plugins say WooCommerce popup cart and many others.

Growth Aspects

Career opportunities in digital marketing accompany the growth of online media. The growing popularity of the Internet has given businesses an excellent opportunity to expand their presence in cyberspace. The job market is growing, and this capability is receiving more attention than ever before.

A digital marketing candidate must be enthusiastic, resourceful, have soft skills, listening skills, leadership skills, and a sense of purpose. There are many different options available to digital marketing candidates, from online marketing to content marketing, SEO, mobile marketing, social media marketing to online reputation management and more.

Last Words

The field of digital marketing is developing rapidly. According to statistics, the Indian digital advertising industry is currently growing by 33.5%. The number of Internet users in India is estimated at 601 million by 2021. As a result, the number of users in India is growing very fast, to 38%.

This dominance thus becomes the basis for increasing career opportunities. According to statistics, the Indian digital industry creates over 20,000 jobs and is expected to grow an average of 14% per year. Around 220 million users can access digital services via their smartphones.

Only through digital marketing can you achieve your goals by expanding your customer reach!