With the continuous development of technology, more and more brick-and-mortar stores appear online. Technology has also grown in the e-commerce industry, and new products and their variants, i.e, custom paint variations, are running multiple platforms to choose the best and most user-friendly one.
Among all the eCommerce platforms available, WooCommerce is the most user-friendly eCommerce platform that all businesses can use for all niche products. Companies that hire WooCommerce developers to design their online stores create better marketing and flow to sell their products and services.
Why Use WooCommerce?
WooCommerce offers many useful features such as order tracking, customer transactions, shipping status updates, inventory management, and more. With over 27 million downloads, WooCommerce powers 99% of all WordPress stores. WooCommerce is low complexity. The website is easy to use for beginners.
WooCommerce is the most popular and proven eCommerce plugin for WordPress, and its integration provides the best SEO for websites. Because it is open source, it offers easy access. Using WordPress and WooCommerce means you get the support of the open-source community.
Below are some of the reasons and advantages of using WooCommerce as your eCommerce platform.
1. Cost-effective solution
Pricing is one of the most common criteria for a retailer looking to open a new online store. Many e-commerce brands are available in the market, such as Shopify, WooCommerce, Magento, Big-commerce, etc. Some of them are very expensive, and some require less investment. So, if you are looking for an eCommerce platform that provides high-quality services and low prices, WooCommerce should be your first choice for building an online store.
WooCommerce is one of the easiest and most reliable e-commerce platforms to help you build a highly responsive online store within your budget. Its advanced features, plugins, and free themes make it an affordable eCommerce platform. With WooCommerce, even a small business can increase the visibility of its products in front of its audience by creating an eCommerce website.
2. Customization of the StoreFront
WooCommerce has numerous free themes as well as premium themes. Free themes are available for all product niches that can be installed in a few clicks to create an online store.
When you hire a WooCommerce developer, the design can be customized to meet the needs of the business. The individual designs in the online store affect the purchase in the store. In addition, it provides additional benefits for the business, to stand out from the crowd.
If you want people to be able to find your products on search engines, you need to improve your product pages. But if you’re familiar with WordPress, you know that their editor makes it easy to edit body text, URLs, meta descriptions, alt tags, and other elements on your pages. The same goes for the WooCommerce plugin, which means optimizing your pages is a simple process even for those without technical knowledge.
Of course, you still have to research the keywords and write the text as usual, but finding that text exactly what you need is very easy.
4. Scalable and Flexible
Unlike other platforms, WooCommerce is self-hosted, which gives you full control over your website for better management, which increases efficiency – meaning you are responsible for keeping your website up to date, secure, and maintained. But the best part is that you can find many plugins that automate these tasks.
In addition, you can add as many product lists as you want – to accommodate the increase in web pages, content, and traffic as the business grows, and always ensure the fast loading of the site.
Over a hundred thousand businesses use WooCommerce to make multiple daily purchases without hassle. One of the reasons you should choose WooCommerce is its flexibility- you can sell anything and everything, like physical and digital products, packaged products, packaged products, etc., in your stores.
5. Simplified Analytics
When starting your business, you need to keep track of important data. WooCommerce makes it easy by providing an integrated system that shows you all the data that needs the most attention at a glance. You’ll find data on average order value, daily sales, total sales, customer data, and more presented in clear, easy-to-understand formats.
6. Wide variety of themes
If it’s true that beauty is in the eye of the beholder, then there are enough WooCommerce themes under the sun to satisfy even the harshest of critics. In the WooCommerce theme store, users can choose between 38 themes based on various companies, some of which are free to download. Plus, several thousand WooCommerce themes and templates are available online, and you won’t have to look far.
Once you’ve chosen the perfect theme for your online store, you can customize it more by changing CSS styles and colors and with a lot of freedom.
7. Vibrant Developer Community
Both WooCommerce and WordPress are open source, which means merchants are free to change or add themes, create new plugins, and create their themes. For some unwanted e-commerce applications, it’s hard to find developers who can do the job, and if you can find a developer, it’s expensive to hire.
The benefit of WooCommerce here is that merchants will benefit from a large pool of WooCommerce developers and experts. If you need to make changes to your WooCommerce store, finding someone to do the job for you shouldn’t be difficult. In addition, its widespread use and developer communication make it easier to achieve the security of WooCommerce.
8. Built-in features and plugins
Many e-commerce platforms provide features to create an e-commerce website. But when it comes to WooCommerce, its reliability and flexibility for all types of businesses make it the most used eCommerce app. WooCommerce has dedicated extensions to use when your business starts to reach its full potential.
A set of plugins and plugins can help you build, promote and optimize online stores. WooCommerce is not limited to providing free plugins and features; its advanced plugins and special extensions can also help you manage your multi-product online store.
9. Extensions for every problem
By default, WooCommerce comes with many features you need to market your e-business startup. However, if you need more functionality, you can trust the WooCommerce extension store to find what you need. As you’d expect, free and paid add-ons cater to all needs, including accounting, marketing, reporting, payment gateways, and more.
When choosing WooCommerce extensions, it is recommended to pay more attention to the official information developed by the WooCommerce brand. They ensure more regular updates and monitoring.
10. Get along with Marketing Strategies
Although a good service is an advertisement, you must implement several marketing strategies to grow your business. Luckily, with WooCommerce, you have many options and can do it within your budget.
You can create a marketing strategy for social media (opens in a new menu), pay for advertising and sponsored posts, stay close to your customers in newsletters, promote ads, give coupons, gifts, points, or rewards, and invest in SEM (marketing research), notify your customers about news and updates via SMS, create opportunities for user reviews and ratings, use multiple vending machines save time, and more.
Maybe you are just getting started. But soon your store will grow. It would be best if you had an e-commerce growth strategy.
When choosing an e-commerce app, it’s a good idea to think about the future of your business. It may be small at the moment, but it will grow in time, and you should choose an app that can support a busy store without causing too much trouble in the first few days.